M&C SAATCHI SPORTS & ENTERTAINMENT ESPORTS WEBINAR: HOW TO PLAY THE GAME

M&C Saatchi Sport & Entertainment, the leading global agency, hosted a special webinar on Wednesday 24 February, ‘Esports: How to Play the Game’ – which was aimed at exploring the many routes into the esports industry for brands and discussing the key issues to consider when creating an authentic and credible presence within esports.

Jonny Madill spoke at the event alongside other industry experts Anna Baumann of ReKTGlobal, James Dean of ESL, and Alban Delechotte of Riot Games. The event was chaired and hosted by Jodie Fullagar, co-MD of M&C Saatchi Sport & Entertainment.

The webinar can be viewed in full here.